Do you ever feel like you’re stuck in the day-to-day of your business?
Like you’re always reacting to everything going on around you and there’s no time to do the fun stuff?
I was talking to a client the other day and we were reflecting on the work that she’s done with us in the Accelerator Program that we have.
When she came to us, she was stuck in the day-to-day and she couldn’t seem to lift herself out of it no matter what she tried.
Less than 6 months later, she’s taking regular work-free vacations, she’s cut her hours down by more than half, her revenue is up and her clients are getting better results than ever.
How did all of this happen?
There were really three things:
1. Time Audit
The first thing was we audited her time.
We had her sit down and say:
Where is your time going?
What are you actually doing day-to-day that’s keeping you so busy?
We looked at that and we tracked it and we immediately found a number of things that probably didn’t need to be done.
2. Build a Scorecard
The second thing that we did was we figured out what actually needed to be focused on.
The way we did that was by figuring out the core projects and core metrics that she needed to be focused on in her business and putting them into a Scorecard.
So, for example, what are the three or four or five things that—if all you did was work on those things, your business would grow?
Maybe that means revenue generated. Maybe it’s sales calls. Maybe it’s profit. Maybe it’s operating cash balance. Maybe it’s number of days off.
Figuring out what those numbers are and then saying everyday, “What can I do to move those numbers forward?” was really, really important.
3. Measure Forward
Then the last thing that we did with this client—which we do with all of our clients—is we checked in every week.
Every week, we’d say:
- What was your biggest win from the week?
- What is the biggest thing you’ve learned?
- What could keep you from being able to hit your targets to reach those numbers that you’ve established in your Scorecard this week?
Ultimately, it was the combination of all of those things that she said were so valuable in terms of getting her out of the day-to-day.
She’s working half as much, making as much as ever, and she’s got so much capacity to be able to grow her business and really take it to the next level.
So if you feel like you’re stuck in the day-to-day, those are the three steps I would recommend for you.
And if you’re not sure where to begin, feel free to reach out. I’d love to help you brainstorm a bit.